Nestled in the enchanting Southern Highlands, the Berida Hotel stands as a symbol of history and grandeur. Offering a boutique experience for both guests and locals, the hotel boasts the presence of the Gin Trading Co, Aspinalls Whisky Bar, Sculptress Day Spa and the flagship French-inspired restaurant, Bistro Sociale.
The Brief:
Berida Hotel has been a client of Banter’s for over 3 years and we act as a complete marketing partner across the portfolio
The Deliverables:
The Outcomes:
Key creative: Modern + Heritage. We initially created a sophisticated and engaging website and digital presence that reflected the beautiful, boutique spaces of this flagship Highlands establishment. This involved providing Art Direction on new photography of the accommodation, restaurant and bars, along with key visual branding styles used on social media that combined the rich heritage with contemporary, bold colour combinations and typefaces. We also redesigned and refined the hotel lion crest emblem and logo to be visually optimized for both on screen applications and use at smaller printed sizes. Custom cocktail illustrations were created for use on menus, social media and email marketing.
