Having just returned from 12 glorious days in Europe (Prague -> Slovakia (wedding) -> Budapest) sans children, one thing has stood out. The world has resumed position. As we travelled from city to city; ✈️​ planes, 🚂​ trains, 🚕​ taxis, and 🚃​ trams, the tourists moved about without masks and got on with 👀​ sightseeing […]

Email deliverability is one of the most important aspects of email marketing. It is essential to ensure that your emails are delivered to the intended recipient’s inbox and not their spam folder. This can be a difficult task as there are many factors that can affect email deliverability. In this article, we will discuss some of […]

As exciting as new team introductions are for Banter, two farewells are doubly sad. 😭​😭​ This month we’re saying goodbye to Liz and Nic, two of Banter’s long-timers (4 years+) 👋. How can you begrudge growth, personal development and putting family first? You can’t. Liz, our Strategic Director is moving along her career path and […]

Smart and Creative Talent Outside of CBDs Small, medium and large businesses are constantly looking to improve. Over the past few years, particularly in the heat of COVID, many business owners partnered with marketing agencies to expedite profits, increase brand awareness and stay afloat. Some of the best marketing talent and the best-value marketing services can […]

15 Australian Social Media Agencies to Watch Founded by CEO Valentina Borbone, Banter Group is a marketing agency that helps businesses use marketing tactics to achieve and exceed their goals. The team of marketing professionals has a no-nonsense approach, which allows them to be cost-effective while providing the best possible outcomes. Banter Group has a multi-disciplined […]

The 4 Ps of Marketing has been around since the 1950s. In case you’re not familiar with these: 1️⃣​ the product (the good or service), 2️⃣​ the price (what the consumer pays), 3️⃣​ the place (the location where a product is marketed), and 4️⃣​ promotion (the advertising). As 1 of 800,000 small businesses in NSW, of […]

Hey, how are you? No, honestly… How are you really doing? We’ve experienced a lot of curve balls over the past two years, some the size of golf balls, others, meteorites… 🥴 Firstly, it’s okay not to be okay, and it’s okay to ask for help. Who are we kidding? We’ve all been through a lot. […]

Whether you are running a small business or international conglomerate, there’s a good chance you’ve heard about online marketing. There are email marketing strategies, SEO techniques, social media channels, and countless other tools that can help you connect with your customers like never before. This article compares the risks and effort that come with the […]

With the month of short weeks over, a looming election 🗳️​, and the end of the financial year 💰 just weeks away, I’ve found planning regular holidays the most useful activity to stay fresh in mind and body ​🧠​💪​. It’s relatively easy to become stale in your day-to-day thinking and adding in some sunshine 🏖️​, […]

So, you’ve decided to learn digital marketing. You’ve taken the first step towards developing a career in an exciting industry. You have even set your (US) yoube coworking space. But where do you start? Finding clear and reliable information can be difficult, so we’ve done the hard work for you and created a list of the […]