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Acknowledgement of Country

Banter Group acknowledges the Gundungurra people as the Traditional Owners of the land on which our agency stands, and extend this 
respect to all First Nations peoples, including 
Elders past, present and emerging.

Recent Posts

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December 14, 2023
From Leads to Sales: Building Effective B2B Email Funnels

Marketing funnel, customer journey, sales pipeline—all of these terms describe the stages customers go through, from the first interaction to completing a transaction. Understanding the ins and outs of marketing funnels is step one of your next successful email campaign. In this article, we'll walk you through all the stages of building a B2B email […]

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November 23, 2023
Newsletter November 2023

I ❤️ this time of year. It's pure chaos with client projects wrapping up, clients wanting to start a project with gritted hope for delivery by the end of the year, school performances, get-togethers and 🎉. There's never a dull second and it's why I love agency life - constantly moving and juggling everything, no […]

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November 15, 2023
Applying graphic design to sustainability and mental health

Sustainability and design, two of my favourite things. Using them to raise awareness and make a positive impact on Mental Health? We’ve hit gold! But how do they all intersect? And how can graphic design, in particular, contribute to the environment and mental health? As a creative I do have to admit that I love […]

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October 31, 2023
Newsletter October 2023

I've just returned from 3 glorious weeks ☀️ on holiday, back to the UK for the whole family 👨‍👩‍👧‍👦 to be together. It was a remarkable personal journey too, as my dysfunctional AUS family is completely different to the beautiful family we have in the UK (I can thank my husband for that). It's never […]

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September 19, 2023
Newsletter September 2023

I'm navigating change and finding strength every day 💪. With each twist and turn, we're embracing new growth opportunities and refining our path forward. In the dynamic world of marketing, adaptation is the key to success. Our team has been hard at work, maneuvering through recent structural changes that come with our growth 🌳. Just […]

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August 29, 2023
Unleashing the Magic of SEO: Your Guide to Boosting Your Website's Performance!

Welcome, SEO extraordinaires-to-be! I’m Melanie, a digital native who has taken on the task of learning all things websites. Diving headfirst into the exciting world of Search Engine Optimisation, better known as SEO, can be intimidating. I’m here to simplify these tasks and make them more achievable for businesses with a digital presence. You might […]

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August 16, 2023
The Ultimate Guide to Social Media SEO

Social media has developed into an essential tool for businesses looking to increase their online visibility and brand recognition in the constantly changing digital landscape. Utilizing the power of social media SEO has become crucial as users swarm to sites like Facebook, Instagram, and Twitter. This comprehensive guide reveals how to maximize your social media […]

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August 15, 2023
Newsletter August 2023

Banter's undergoing a range of changes that are relatable to marketing. We're restructuring how we work as we've grown so quickly and our roles and responsibilities, as well as processes and procedures (and tools), are needing to catch up with us!  With each change, we're testing out a new way of working, learning what works […]

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August 1, 2023
Lights, camera… action! Video content and how to make it!

Lights! Camera! Action! Are you ready to dive into the exciting world of video content? If you’re trying to be seen on social media, it’s pretty much essential (even if you’re not on TikTok!) At Banter Group, we’re still seeing engagement skew towards video content, on all digital platforms, including web pages. And making videos […]

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July 31, 2023
Newsletter July 2023

Sometimes it feels like I have to find a profound statement deep within to lead this newsletter.  Most of the time I have hundreds of thought-leading statements to make. Rather than craft that profound message, I'm choosing to lead with heart 💜.  Three weeks have passed since the June newsletter and every week since, I've […]

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